For the past eight years, innovation expert rohit bhargava and his team have predicted 15 non obvious trends each year. Nonobvious 2019 book 1 of 52 2019 52book reading list. In this book, get a sneak peek at the proven methods exclusively taught to thousands of executives at leading brands, organizations and governments to develop unexpected solutions to. A non obvious trend is a unique, curated observation about the accelerating present. They have helped me to frame business decisions and they provide a larger context to small, seemingly unrelated trends. For the past ten years, rohit bhargavas annual nonobvious trend reports sought to touch upon the trends happening before our eyes instead of attempting to predict the future. How to predict trends and win the future was released featuring 15 allnew trends, many of which. The 2020 edition of rohit bhargava s non obvious megatrends is the most important yet, urging readers to look at the present and future with levels of openmindedness, authenticity and heart that are. How to predict trends and win the future non obvious trends series. He is also ceo and founder of the influential marketing group, and a twotime tedx speaker. I for one, will be tacking the 5 mindsets of non obvious thinkers somewhere near my desk so its always in view. Beyond using those books to inspire how we see the world, we also select our favorites each year to feature as part of the nonobvious book awards program. Rohit bhargava is an innovation and marketing expert and the founder of the non obvious company.
On january 14, 2020, rohit marked the 10th anniversary of non obvious trends by publishing non obvious megatrends, the final book in this longrunning series. He previously spent 15 years in leadership roles at two renowned ad agencies. This is an important fact because the nonobvious books, despite some general appeal, must be viewed through the authors marketing lens. Axiom silver medal business theory official selection. Rohit bhargava is an innovation and marketing expert and the founder of the nonobvious company. Nonobvious free summary by rohit bhargava getabstract. How to think different, curate ideas and predict the future.
Rohit bhargava is a trend curator, founder of the non obvious company, and the author of six best selling business books including the wall street journal best seller non obvious. How to see what others miss and predict the future, by rohit bhargava this is the 10th and final iteration of bhargava s annual staple. A big theme in my books is how to do business in more human ways and why it matters. For the past ten years, rohit bhargava s signature annual non obvious trend report has helped over a million readers discover more than 100 trends changing our culture. For the past four years, marketing expert and georgetown university professor rohit bhargava has curated his bestselling list of nonobvious trends by asking the questions that most trend predictors miss. In 2015 idea press published rohit bhargavas book non obvious. In 2015 idea press published rohit bhargava s book non obvious. The answers to these questions may not be all that obvious, and thats exactly the point. Last year was a turning point for bhargava, because he published another book, which helped him realize that he wanted to expand into other projects outside of non obvious. How to think different, curate ideas and predict the future in december 2015, and i thoroughly enjoyed the book. Personal conversations at events or meetings listening to live speakers or ted talks entertainment books museums magazines and newspapers travel. The approach bhargava takes is coined the haystack method, one he explains well in the first part of his this latest book, nonobvious megatrends. And just last week, the ninth edition in the annual book series, non obvious. He is the author of five bestselling business books including non obvious wall street journal bestseller and likeonomics shortlisted for best salesmarketing book of the year by 1800ceoread.
I write business books to help organizations and leaders be more influential. Non obvious what rohit bhargava has done is not only give you some interesting trends to consider, but he also gives an how to on becoming a trend watcher yourself. The 2020 edition of rohit bhargava s non obvious megatrends is the most important yet, urging readers to look at the present and future with levels of openmindedness, authenticity and heart that are needed like never before. Author rohit bhargava and his team spend the year scouring all sorts of sources to discover these observations about the accelerating present. On todays episode of steal the show, were talking about non obvious ways to provide more value to meeting planners and organizers, as well as audiences and fans rohit bhargava is the founder and chief trend curator for the non obvious company and the bestselling author of six books. Rohit bhargava is a trend curator and storyteller who believes in sharing non obvious ideas. For almost a decade, trend curator and wall street journal bestselling author, rohit bhargava, has published a list of the top non obvious trends that he believes will shape the business world in the year to come. That, coupled with 2020 being a new decade, felt like a good time to have.
For the past ten years, rohit bhargava s signature annual non obvious trend report has helped over a million readers discover more than 100 trends changing our culture and how business is done. How to see what others miss and predict the future by rohit bhargava 2020 is the 10th installment in the authors annual series on the important trends shaping the future of humanity. The book is divided into three parts, 1 curating trends, 2 nonobvious trend report, and trend action guide. For nonobvious company, she leads the mindful management practice specializing in helping leaders build more positive workplace cultures and inspire their teams.
Now for the first time, rohit and his team of non obvious trend curators reveal ten revolutionary new megatrends that are transforming how we work, play and live. How to see what others miss and predict the future nonobvious trends series 9781940858968. Trends that i reasonably once described as nonobvious, over time become perfectly obvious and even fundamental. Rohit bhargava audio books, best sellers, author bio. When you plan and strategise, you need context and a vision. In this final edition, rohit makes ten big megatrend predictions based on his previous trend reports, and shares feedback, insights and discussions from more than a. Slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising.
Hes the creator of the non obvious trend report, one of. We believe the world needs more nonobvious thinking. Rohit bhargava is an author, marketing and business expert and trend curator. Rohit bhargava s non obvious is the antidote to that. Georgetown university professor rohit bhargava predicts trends in his nonobvious trend report. This collection of insights has been viewed and downloaded online more than a million times so far, has been featured in global news media and won numerous awards including becoming a wall street journal. Download it once and read it on your kindle device, pc, phones or tablets. About the nonobvious trend book series rohit bharg.
Rohit bhargava is on a mission to help the world be more openminded by teaching others how to be nonobvious thinkers. Use features like bookmarks, note taking and highlighting while reading non obvious. And as a trend curator, he is also the bestselling author of the non obvious series of books. Amaleonard berry marketing book prize translated into 10 languages. Rohit bhargava rohit bhargava is a trend curator and storyteller who believes in sharing nonobvious ideas. Rohit bhargava is on a mission to help the world be more openminded by teaching others how to be non obvious thinkers. For the past nine years, rohit bhargava has curated and published nonobvious, a book series that introduces 15 of the biggest trends that will shape marketing and business in the coming year. He is the founder of the non obvious company and an entertaining, original and non boring keynote speaker on innovation and trust. He spent 15 years as a marketing strategist for ogilvy and leo burnett, is the wall street journal best selling author of six business books and also teaches marketing and innovation at georgetown university. Rohit bhargava, an innovation and marketing expert, keynote speaker, and founder of the non obvious company, strongly believes in the power of non obvious thinking. He founded the influential marketing group and wrote the bestseller likeonomics.
The non obvious book awards were started in 2016 by author of the forthcoming non obvious megatrends january 7, 2020 and ideapress founder rohit bhargava. How to predict trends and win the future non obvious trends series bhargava, rohit on. His latest book, for the new decade, is non obvious megatrends. He is the author of six books on topics as wide ranging as how to bring more humanity back to business and how to see things other miss. A business book aimed at readers who want to predict the next big thing.
Access a free summary of nonobvious, by rohit bhargava and 20000 other business, leadership and nonfiction books on getabstract. Which in our view is an essential skill for every business. His latest edition, non obvious megatrends, was published on january 7 and is the final edition. However, every year, rohit bhargava publishes his trend report. When i write about them and interview the people beh. Throughout each year, he closely observes the world around us and methodically curates the trends that matter. Non obvious is a must for contrarians, to support their differing beliefs with the twin power of two different waves, in order to at least make people think that you might just have a point. The end of the year usually brings all sorts of lazy, obvious and useless trend predictions. Isaac asimov once wrote that he was not a speed reader, but he was a speed understander. The all new 2019 edition of the wall street journal bestseller nonobvious.
Written by rohit bhargava, author of nonobvious megatrends. Non obvious both tells you the trend and the supporting evidence and also explains how you can do this for yourself. To ask other readers questions about nonobvious, please sign up. Non obvious is the ultimate guide to learning how to curate ideas and see the patterns in what others miss to identify trends that can change your business or your career use the link below to order a signed copy. For the past nine years, rohit bhargava has curated and published nonobvious, a book series that introduces 15 of the biggest trends that will shape marketing. In the end nonobvious is a book that will show you how to think different, curate your ideas and get better at predicting what will be important tomorrow based on learning to better observe patterns in the world today. Rohit bhargava believes the world need more non obvious thinkers. Non obvious we believe the world needs more nonobvious. Ive started off the last 4 years reading rohit bhargava s non obvious trend reports. He is the founder of the nonobvious company and an entertaining, original and nonboring keynote speaker on innovation and trust. Rohit bhargava is a trend curator, founder of the nonobvious company, and the author of six best selling business books including the wall street journal best seller nonobvious. My signature book is non obvious which is released every year with 15 new updated annual trends and a guide to the power of non obvious thinking. For the past nine years, rohit bhargava has curated and published non obvious, a book series that introduces 15 of the biggest trends that will shape marketing and business in the coming year.
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